GO Ape Roadside Assistance LLC ("Go Ape," "we," "our," or "us") respects your privacy. This Privacy Policy explains how we collect, use, share, and protect information when you visit our website, request roadside service, book online, sign up for membership, or otherwise interact with us.
1. Information we collect
We collect the information you provide directly to us and information generated automatically:
- Contact details — name, phone number, email address.
- Service details — vehicle year/make/model, location (address or GPS coordinates), description of the issue.
- Payment details — processed securely by Stripe; we do not store full card numbers on our servers.
- Account details — if you create an account or membership, your login and profile data.
- Communications — messages you send us by phone, text, email, or web form.
- Device/usage data — IP address, browser type, pages visited, and similar analytics data.
2. How we use your information
- Dispatch a technician to your location and complete the service you requested.
- Send booking confirmations, ETA updates, receipts, and service follow-ups.
- Process payments and prevent fraud.
- Provide customer support and respond to inquiries.
- Improve our website, services, and operations.
- Comply with legal obligations.
3. How we share information
We share personal information only as needed to run our business:
- Service providers — payment processors (Stripe), hosting, email/SMS delivery, mapping and analytics.
- Dispatch partners — when we coordinate with a partner or tow provider to complete your service.
- Legal — when required by law, subpoena, or to protect rights, safety, or property.
We do not sell your personal information.
4. Text messages and phone calls
When you provide your phone number, you agree that Go Ape may contact you by call and text for service-related communications such as dispatch confirmations, ETA updates, technician arrival, payment links, and follow-up. Standard message and data rates may apply. See our SMS Terms for full details.
5. Cookies and analytics
We use cookies and similar technologies to operate the website, remember preferences, and understand how visitors use the site. You can control cookies in your browser settings, but some features may not work correctly if cookies are disabled.
6. Data retention
We retain booking, payment, and customer communication records for a default period of seven (7) years from the date of last activity, unless a longer period is required by law or a shorter period is requested and confirmed. After the retention period we securely delete or anonymize the records.
7. Security
We use reasonable administrative, technical, and physical safeguards to protect your information. No online system is 100% secure, but we work hard to protect your data.
8. Your California privacy rights
California residents have rights under the CCPA/CPRA, including the right to know, delete, correct, and opt out of the sale/sharing of personal information. Go Ape does not sell personal information. To exercise your rights, contact us using the details below.
9. Children's privacy
Our services are not directed to children under 13, and we do not knowingly collect personal information from children.
10. Changes to this policy
We may update this Privacy Policy from time to time. The "Last updated" date above will reflect the most recent revision.
11. Contact us
Questions about this policy or your data? Contact GO Ape Roadside Assistance LLC at support@goaperoadside.com or 1-877-GOAPE-02.
12. Business entity & mailing address
GO Ape Roadside Assistance LLC
4075 Park Blvd #102-278
San Diego, CA 92103
Email: support@goaperoadside.com
Phone: 1-877-GOAPE-02